F1s Developers Kit Red
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LELOi AB (Sweden) - Today LELO is known around the world as the company behind the world’s best pleasure objects, but it all started back in 2003 when three friends – engineer Filip Sedic and industrial designers Eric Kalén and Carl Magnuson – went looking for a fortieth birthday present for a married woman who had everything.
“We decided to buy a sex toy and went to a sex shop in Sweden; we simply could not believe that there was neither a company or a product represented that had any sort of design aesthetic, or a sense of quality or functionality. After extensive research elsewhere – including what was available online – we realized there was a demand that was not being catered to.”